Core Competitiveness
Product Design & Quality2019-06-04Casa Harmony's product design is derived from the classic design of foreign brands, which can meet the different needs and preferences of consumers, and at the same time embodies the brand concept of "sharing fun, modern, colorful and artistic high-end creative design". The product quality has strict standards and control, and it has its own factory, and it also has overseas factories.
Channel Construction & Expansion2019-06-04Casa Harmony's channel construction has the advantages of online and offline, self-operated, national and overseas, etc., and can cover and serve consumers in different regions, countries and at different levels. Channel expansion also has a positive and steady pace, not only to establish market share and position in the domestic market, but also in the overseas market to test the water and channel construction.
Brand Building & Awareness2019-06-04Casa Harmony's brand building is young and fun, able to attract and impress consumers, and make them curious and intimate. Brand recognition is also diverse, interactive and experiential, and can effectively communicate and exchange with consumers through a variety of media, platforms and activities, and improve their brand awareness and reputation.
Brand concept
The concept of "light luxury, creativity, and comfort" has always been adhered to. We follow scientific and reasonable material selection standards, use green and healthy production materials, give subtle creative thinking, bring refreshing personalized customized home, and let you enjoy the comfort and elegance of home life.